pets
talen
 
 

 

QUALITY  –  EXPERIENCE  –  SUCCESS

 

birds small dog
KING BIRDS > KING SMALL ANIMALS > KING DOG & CAT >

 

The mission of the Natural Group is based on 3 pillars.

Quality: use of top quality raw materials linked to stringent quality checks 
(GMP-certified). Always focused on the well-being of pets and the satisfaction
of their owners.
Experience: a solid family enterprise which started its activities in 1936.
Success: besides our home market, our products are now available
in over 55 countries.

Company history
After having been a successful Belgian producer of mixes and complementary products for pigeons under the Natural Granen brand for over 75 years, it was decided to extend the product range with mixes for birds.
This is why a specific production unit was purchased in 1989. This plant was fitted out with the most up-to-date cleaning, mixing and packaging equipment in 2003 and further optimized in 2011.This has turned the Natural Group into one of the leading manufacturers in the field of bird feed.
Besides private label we also market a range of own brand  products  under the name KING including bird food, food for small animals, dog and cat food.

The Natural Group has a worldwide reputation as a specialized and reliable manufacturer and supplier of animal food.

Our assets
• Use of high quality raw materials
• Stringent quality check of purchased raw materials
• Ideal storage conditions of raw materials
• Fast rotation of raw materials
• Appropriate ingredients per type of animal
• Professional staff
• Quality products obtained through modern cleaning,
   mixing and packaging equipment
• Internal quality control is guaranteed by our quality control
   management system
• GMP-certified (Good Manufacturing Practice)

 

 

 

petfood

 

 

 

 

 

 

      News

 

   KING BIRD SHOWS

   - AZ Bundesschau
     
Kassel (Germany)
     22-23/11/2014


   - Union Ornithologique de France
     Les Herbiers (France)
     6-7/12/2014


   - DKB – Kanarien Bund
     Bad Salzuflen (Germany)
     10-11/01/2015


   - Mondial 2015
     Rosmalen (The Netherlands)
     22-25/01/2015

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